Category Archives: Google Update

Google: Indexing & Algorithm Updates Are IndependentGoogle once again said that its indexing systems are completely independent of its ranking updates, like the core update. Gary Illyes from Google said indexing, canonicalization, and those types of “systems are independent” of core updates.Truth is, this is not news, Google has said this numerous times. In 2016,ContinueContinue reading “Google Says Indexing & Algorithm Updates Are Independent”

Google AdSense Publishers Reporting Huge RPM Earnings DropsMany Google AdSense publishers have been reporting massive declines in their earnings and RPMs (page revenue per thousand impressions) since late February. This comes a couple of weeks after we reported that the switch from CPC to CPM bidding in AdSense did not negatively affect publishers’ revenue.There areContinueContinue reading “Google AdSense Publishers Seeing Huge RPM Earnings Drops”

Google Crawl Budget Is Allocated By HostnameGoogle gives every hostname its own allocated crawl budget. So that means each domain, subdomain, etc has its own unique crawl budget.This was brought up in the comments are in a LinkedIn post where Tony McCreath asked a Google crawl budget questions related to crawling a page on domainContinueContinue reading “Google Allocates Crawl Budget By Hostname”

Weekend Google Core Ranking Volatility Taxing Site OwnersAs I mentioned briefly in my Friday video recap, I was starting to see renewed chatter on Friday morning around more Google search ranking volatility likely related to the ongoing Google March 2024 core update. I spotted some renewed chatter that lead through Friday, into Saturday and today.ContinueContinue reading “Weekend Google Core Ranking Volatility”

Google: SEO Is Not About MagicGoogle’s John Mueller had another one-liner, this one he said, “keep in mind that SEO is not really about magic.” This was in response to trying to SEOs trying to find some magic by using various HTML elements and thus seeing some sort of SEO benefit to that “magic.”The originalContinueContinue reading “Google Says SEO Is Not About Magic”