Author Archives: RANJAN TRUPTI

Google Search Ranking Algorithm Update Chatter Signals – July 26I am seeing a significant increase in chatter from within the SEO community around a possible Google Search ranking algorithm update. While most of the tracking tools have calmed, except for Semrush and Mozcast, I am seeing a big spike in SEO chatter yesterday and intoContinueContinue reading “Google Search Ranking Algorithm Update Chatter – July 26”

New Google Merchant Center Policy Says AI Generated Reviews Are Spam & DisallowedGoogle has posted a new policy saying AI-generated reviews are against its policies, disallowed and considered spam. If you find such content, Google said you must mark it as spam in your feed with the is_spam attribute.Google posted the update over here, itContinueContinue reading “Google Merchant Center Policy Says AI Generated Reviews Are Spam”

Google: Spammy Link Networks Share Vulnerable Sources With Each OtherGoogle’s John Mueller said that when a link spammer (or I guess any time of spammer) find a vulnerability on a website, they might share that vulnerability with their network of spammers. So it is important that you close any vulnerabilities on your site not justContinueContinue reading “Google Says Spammy Link Networks Share Vulnerable Sources”

Google Ads Performance Max Upgrade Tool Now Available For Dynamic Search Ads (DSA)Google announced that the self-upgrade tool for “upgrading” your Google Ads to Performance Max campaigns is now available for Dynamic Search Ads (DSA) campaigns and Google Display campaigns.Dan Taylor, the Vice President, Global Ads at Google, wrote on Twitter, “Search and Display advertisersContinueContinue reading “Google Ads PMax Upgrade Tool Now Available For Dynamic Search Ads”

Bing Chat May Get An Expert Mode Search InterfaceMicrosoft might build an expert mode search interface for Bing Chat for those who may want to do more advanced prompting.Mikhail Parakhin, the Bing CEO, said on Twitter, “Yes, we are contemplating a more sophisticated interface for the “expert” users.”There are many sites that offer basic searchContinueContinue reading “Bing Chat May Get An Expert Mode Interface”