Author Archives: RANJAN TRUPTI

Google September 2023 Helpful Content Update Current Impact & VolatilityGoogle started to roll out the Google September 2023 Helpful Content Update last Thursday afternoon and I’ve been seeing mixed signals about how strong and widespread this update is. There are definitely site owners and SEOs claiming some of their sites were hit hard but theContinueContinue reading “Google September 2023 Helpful Content Update Current Impact”

Google: Content Quality Is Not About Typos But Overall QualityGoogle’s John Mueller said when it comes to rankings, Google doesn’t really care too much about typos here and there but rather the overall quality of the site’s content. I guess I am in luck on this sight (did that on purpose), don’t you think?Michael LewittesContinueContinue reading “Google Says Content Quality Is Not About Typos But Overall Quality”

 Google: Fix Your INP Issues? Don’t Expect Visibility Changes Search Rankings.Google’s John Mueller reiterated what Google has been saying for some time around Core Web Vitals and the specific metrics within the page experience system. In short, if you fix INP issues, John Muller said, don’t “expect it to visibly change search ranking.”In July, GoogleContinueContinue reading “Fixing INP Issues Shouldn’t Improve Google Search Ranking Visibility, Google Said”

Google May Allow Adult Themed Content On Google Maps For Adult Service BusinessesGoogle has added a new line to its prohibited & restricted content Google Maps policies under the “adult-themed content” section that is more receptive to adult content.The new line reads, “We may allow a legitimate business website that contains adult-themed content if theContinueContinue reading “Google Updated Adult Themed Content Prohibited Content Maps Policy”

Google: Very Few Robots.txt Files Are Over 500KBGary Illyes shared a nice little tidbit on LinkedIn about robots.txt files. He said that only a tiny number of robots.txt files are over 500 kilobytes. I mean, most robots.txt files have a few lines of text, so this makes sense but still, it is a nice tidbitContinueContinue reading “Google Says Very Few Robots.txt Files Are Over 500KB”