Author Archives: RANJAN TRUPTI

Google Expands AI Tools For Search AdsGoogle announced that it is expanding its AI-powered tools for Google Ads, its search ads platform. The AI-powered conversational tools to create ads is going into a true expanded beta test and Google also said automatically created assets will start using generative AI.This is coming in the near future,ContinueContinue reading “Google Ads Expands AI Tools”

Google Maps User Contributed Policy Fake Engagement & Personal Information UpdatedGoogle has made two updates to its prohibited and restricted content policy for Google Maps user-contributed content. The impacted sections are the fake engagement and personal information sections. Here is what was added.Under the fake engagement section, Google added this bullet:Content that has been posted usingContinueContinue reading “Google Updates Maps User Contributed Policy Fake Engagement & Personal Information”

Theories On Why The Google Tracking Tools Show Calm Volatility & WeatherIf you’ve been following my Google helpful content update volatility story, you will notice that the Google tracking tools are showing very little volatility when the SEO chatter is super heated. Generally when there is a lot of SEO chatter, the aggregate tools showContinueContinue reading “Why The Google Tracking Tools Show Calm Volatility & Weather?”

Google Search Generative Experience Tests New AI-Generative Snapshot DesignGoogle is testing a new design and layout for the Google Search Generative Experience AI-generated snapshot answer. The new design bakes the AI answer into the more traditional user interface as opposed to the more colorful interface you expect from the SGE results.This user interface test wasContinueContinue reading “Google Search Generative Experience Testing New AI-Generative Snapshot Design”

Google: Compilation Of ChatGPT Output Is Not Unique ContentGoogle’s John Mueller said on X that a compilation of ChatGPT output does not make your content unique or worthy of outranking other content on the internet. He posted on X that a site should instead “focus on unique, compelling, high-quality content that adds to the web.”HeContinueContinue reading “Google Says A Compilation Of ChatGPT Output Is Not Unique Content”