Author Archives: RANJAN TRUPTI

Google: Keyword Stuffing Isn’t About The Number Of Times A Word Is RepeatedWhile Google has a clear definition of what keyword stuffing is on its spam policies page, Danny Sullivan, Google’s Search Liaison, explained that it is not about the number of times a word is repeated on a page. Rather, it is about howContinueContinue reading “Google Says Keyword Stuffing Isn’t About The Number Of Times A Word Is Repeated On The Page”

Google Merchant Center Next Adds Google Business Profile DetailsGoogle Merchant Center Next, its upgraded version of its Merchant Center platform, reportedly just gained integration with Google Business Profiles. Emmanuel Flossie reported, “Google Merchant Center Next now allows you to connect your Google Business Profile.”Here is a screenshot he shared on his blog:When I look atContinueContinue reading “Google Merchant Center Next Gains Google Business Profile Details”

Google Ads New Intrusive Popup Survey When Pausing A CampaignGoogle Ads is now popping up a short survey asking you why you are pausing your ads campaign before you end up pausing it. Yes, this adds more unnecessary time to the PPC manager’s day and I can see it being insulting for some PPCers.But atContinueContinue reading “Google Ads Popup Survey When You Try To Pause A Campaign”

Report: Google Local Service Ads Showing Ads More EvenlyGoogle is reportedly showing its Local Service Ads more evenly. This means that previously, the same advertiser would often show up in the LSA spots in the Google Search results and remain there, but now it seems Google is bringing in a more diverse set of advertisers.JoyContinueContinue reading “Google Local Service Ads Showing Ads More Evenly”

Google: Old Content Doesn’t Make It Unhelpful ContentGoogle’s Search Liaison, Danny Sullivan, said on X that just because content is old, it doesn’t mean that content is unhelpful. He said, “Just because something is older doesn’t make it unhelpful.”The question was from Matt Cannat who asked, “Would be good for Google to release guidance forContinueContinue reading “Google Says Old Content Isn’t Unhelpful Content”