As a website owner, maximizing your site’s Search Engine Optimization (SEO), accessibility, and performance is of utmost importance. However, to tackle these factors as efficiently as possible, it’s crucial to adopt the right tools and techniques. One of the most innovative solutions you can currently leverage is Google Lighthouse.In this post, we’ll introduce you toContinueContinue reading “What Is Google Lighthouse and How to Use It?”
Tag Archives: Google Update
How Bing AI Search Uses Website Content
The way Microsoft uses website content and AI in Bing Search is a win for publishers and usersMicrosoft Bing Blogs published new information about how the new AI-integrated search works, including details of a technology called Bing Orchestrator that works like a coordinator between the Bing website index and the “next generation GPT” underlying theContinueContinue reading “How Bing AI Search Uses Website Content”
Google Discover Impacted By The Helpful Content Update Since October 2022
Google Now Says Google Discover Impacted By The Helpful Content Update Since October 2022A few weeks ago, I reported that Google has updated its help documentation to specify that Google Discover visibility can be impacted not just by the core updates but also specifically by the helpful content update. I asked Google when this changedContinueContinue reading “Google Discover Impacted By The Helpful Content Update Since October 2022”
Google Local Service Ads Adds More Service Types
Google Local Service Ads Gains More Service TypesGoogle announced yesterday that Google Local Service Ads now supports 70 service types across five new categories. The categories include education, people care, pet care, wellness and health care.Here are hew new vertical added with its sub-service types:EducationBeauty SchoolDance instructorDriving instructorFirst aid trainingMassage schoolLanguage instructorPreschoolTutoringPeople careChild careFuneral homePetContinueContinue reading “Google Local Service Ads Adds More Service Types”
Google Mobile Search Knowledge Panels More Visual & Interactive
Google Mobile Search Knowledge Panels More Visual & Interactive AlsoIn July and October of last year, we covered some interactive and visual knowledge panels in Google Search, both on mobile and desktop search. This might be a new variation of that, where Google has an image of the person and then overlays related people andContinueContinue reading “Google Mobile Search Knowledge Panels More Visual & Interactive”