Category Archives: Digital Marketing

E-E-A-T and major updates to Google’s quality rater guidelinesThe most important change to the QRG is the introduction of the letter E to the start of the popular acronym E-A-T. Google has made significant changes to its Quality Rater Guidelines (QRG) for search.While Google updates this document several times per year, the latest version, updated today,ContinueContinue reading “E-E-A-T Experience Search Quality Raters Guidelines”

Google Unleashes December 2022 Link Spam Update With SpamBrain AIGoogle began rolling out a revised link spam update on December 14, 2022, named the December 2022 link spam update. This update is new in that it uses SpamBrain AI to “detect both sites buying links, and sites used for the purpose of passing outgoing links,”ContinueContinue reading “December 2022 Link Spam Update With SpamBrain AI”

John Mueller of Google said in a post on Reddit that disallowing Googlebot to crawl your site would not immediately lead to the site being deindexed. He added that “it would take quite some time for the whole site to drop out,” and the home page may not be dropped at all.So, if you needContinueContinue reading “Disallowing Crawling Is Not A Super Fast Way To Deindex A Site”

I’ve been checking for the past week, multiple times per day, and just now, Google has launched the Chanukah/Hanukkah decorations for the 2022 season. Chanukah starts this Sunday night, so I was expecting it to come soon, and it is here with a family around a table playing dreidel.You can see it yourself by searchingContinueContinue reading “Google Hanukkah Decorations Are Live For 2022”

Google’s John Mueller repeated it, the time spent on a page by your users is not a factor Google uses for ranking. Time spent on the page is not a Google ranking factor, he said, “It doesn’t,” meaning Google doesn’t care about time spent on the page for ranking purposes.An SEO asked why does GoogleContinueContinue reading “Time Spent On Page Is Not A Ranking Factor”