Author Archives: RANJAN TRUPTI

Google announced that the Insights page in Google Ads has gained four new features including new search terms insights, asset insights, audience insights, and change history insights. Google said it released these insights to help you have more “successful” campaigns “this holiday season and beyond.”Search Terms InsightsSearch terms insights let you see what your customersContinueContinue reading “Google Ads Insights Page Adds Search Terms, Asset, Audience & Change History Insights”

Google Business Profile Photo Uploads Processing Notice & Pending Label On PhotosSometime in the past couple of months or so, Google added a notice after you upload photos to your Google Business profile that the photo is being processed. It may even add a label on top of the photo to say the photo isContinueContinue reading “Google Business Profile Photo Uploads Processing Notice”

E-E-A-T and major updates to Google’s quality rater guidelinesThe most important change to the QRG is the introduction of the letter E to the start of the popular acronym E-A-T. Google has made significant changes to its Quality Rater Guidelines (QRG) for search.While Google updates this document several times per year, the latest version, updated today,ContinueContinue reading “E-E-A-T Experience Search Quality Raters Guidelines”

Google Unleashes December 2022 Link Spam Update With SpamBrain AIGoogle began rolling out a revised link spam update on December 14, 2022, named the December 2022 link spam update. This update is new in that it uses SpamBrain AI to “detect both sites buying links, and sites used for the purpose of passing outgoing links,”ContinueContinue reading “December 2022 Link Spam Update With SpamBrain AI”

John Mueller of Google said in a post on Reddit that disallowing Googlebot to crawl your site would not immediately lead to the site being deindexed. He added that “it would take quite some time for the whole site to drop out,” and the home page may not be dropped at all.So, if you needContinueContinue reading “Disallowing Crawling Is Not A Super Fast Way To Deindex A Site”