Author Archives: RANJAN TRUPTI

Google has confirmed it is testing a non-DSA (dynamic search ads) option when creating new search campaigns within Google Ads. Ginny Marvin, the Ads Liaison, said on Twitter, “We’re running an experiment in the campaign construction flow.”Collin Schmelebeck posted about this a couple of weeks ago and asked, “is Google testing a non-DSA option whenContinueContinue reading “Google Ads Dynamic Search Ads Experimental Flow”

Google Search can now tell you if your query is using proper grammar. Google will show you a green checkmark under the title “Grammar Check” when you get the grammar right.I think this is new, as the help document on this feature was only spotted by the Wayback Machine a couple of weeks ago.Google saidContinueContinue reading “Google Search Adds Grammar Check Feature”

Google’s John Mueller said that removing internal duplicate content and other technical issue fixes won’t lead to your site recovering from a Google spam update. John said that these spam updates look more at the “actual content” than if you have technical issues or duplicate content on your site.Here is that tweet: Hi, @JohnMu myContinueContinue reading “Google: Spam Update Hits Won’t Be Fixed By Removal Internal Duplicate Content”

Google’s John Mueller said that “writing unique text, adding infographics, and a video” does not by default make that content “good, accurate, and helpful.” John said, “making something good, especially for medicine, takes much, much more” than just those three things.The person who asked the question wrote, “My site in the field of medicine withContinueContinue reading “Google:Unique Text, Infographics & Video Does Not Make Content Good, Accurate & Helpful”

In 2018, John Mueller of Google said Google does not use cache-control headers when crawling. He said then that the has no impact on GoogleBot and how it crawls your web pages. He said that again today, at the end of 2022, but added, “at most, they might be used in rendering for embedded content.”JohnContinueContinue reading “Google Says Cache-Control Headers Aren’t Used For Crawling & Indexing Unless It’s Embedded Content”