A few weeks ago, we reported that Google dropped the podcasts carousel from the search results. Well, now Google confirmed the podcast carousel is 100% going away within the Google Search results.
Google posted in the Google Podcast Manager the other day a message that reads, “Note: Google Search will stop showing podcast carousels by February 13. As a result, clicks and impressions in How people find your show will drop to zero after that date.”
This was spotted by Azeem on Twitter but I see it as well, here is his screenshot:
RIP Google Podcasts?
Just seen this in GPM.
Carousels being dropped from Google Search from next week, and clicks/impressions dropping to 0 beyond that date.
They’re asking podcasters to download data in advance.
cc @rustybrick @glenngabe @MordyOberstein @MarketingOClock pic.twitter.com/9BwknAYmlJ
— Azeem (@AzeemDigital) February 7, 2023
https://platform.twitter.com/widgets.js
It was good while it lasted…
As a reminder, the podcast rich results launched in 2017, I have some screenshots here but this image from 9to5 Google shows the before and after in a clear and concise manner:
Here is another version I screen captured from 2019,
Before:
And now it is gone but it has the carousel:
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